One-On-One Sessions To Help You Shine In The Media

Media Relations Coaching Goals

• Improve overall media relations skills
• Increase self-confidence in all types of  situations involving journalists including one-on-one interviews, news conferences, roundtables, media briefings, guest appearances, etc.
• Give you a solid foundation on which you may continue to improve your skills in the future

Bull’s Eye™ Benefits

I also use the Bull’s Eye™ model as a framework for media relations workshops and coaching. The one, two, three simplicity of the model makes is easy to use, remember and put into practice. I deveoloped the modeal based on 20 years' experience, it will help you to be:

• confident
• concise
• clear
• engaging
• on track

You will learn how to:

•  format your messages so that journalists can easily use your content
•  enhance the likelihood that you will be quoted accurately
• deliver with impact

What We Will Cover Together

Like my workshops, the exact content of my coaching sessions is flexible. That means that what we do will depend on the your needs. We may cover the following areas in greater or lesser depth based on your goals, existing strengths and where you want most to improve:

 

• The business of news
• Getting the facts straight
• What makes events "newsworthy"
• What journalists look for
• Key messages and how to format them for impact
• How to prepare for any kind of media encounter
• Tough questions and how to answer them
• The importance of keeping your cool and how to do it
• Bridging and making it natural
• What's YOUR news

The Process

The process normally involves some or all of the following (it depends on you):

• Assessing existing skills through observation, discussion and videotape
• Theory, counsel, support from my side
• Various tasks, exercises & reading
• Positive self talk & visualisation
• Preparing for interviews/ conferences / guest appearances
• Practice, practice, practice (digitally recorded sessions onto DVD with professional feedback)

The mix of exactly what we do, when, why and how depends on multiple factors.  I am flexible; the process, and the focus, evolves naturally to meet client needs.

When & Where

I do one-on-one coaching sessions in my Dubai-based home office and online using Skype. I can also come to you, either in Dubai or further afield, fees vary accordingly.

Need more information? Click here to contact me.